Green Gauge® 2023 U.S. Report Pathways to a Sustainable Future / Báo cáo của Hoa Kỳ Con đường hướng tới tương lai bền vững

THÔNG TIN CHI TIẾT

Green Gauge 2023: Executive Summary “Going green” continues its steady march into the American consciousness and consumer culture.

Current trends in environmentalism are driven by rising concern for climate change, declining perceptions of environmental quality, and a population demanding more action from government and companies alike.
Over half of the US population (53%) now says that concern for the environment is very serious and should be a priority for everyone.
As has been the case historically, planet-forward Millennials tend to be even more concerned, with 61% agreeing concern is very serious and should be a priority for everyone.
Additionally, the value that people place on Preserving the environment and Being in tune with nature has seen steady growth in the past decade, with a notable spike during the pandemic. These gains have occurred across all demographic groups – age/generation, gender, income, race/ethnicity, and urbanicity.

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